The current troybar.co.uk was built in 2017. It looks the part — but it cannot take orders, collect customer data, run birthday marketing, or grow your catering revenue. Every day it stays live is a day of missed income.
Let's Be Honest
The existing troybar.co.uk does what a brochure does — it tells people you exist. It shows a few photos. It has a navigation bar. That's where it stops.
It cannot show your menu properly. It cannot remember who your customers are. It cannot send a single email without someone sitting down and doing it manually. It has no idea how many times a customer has visited or when their birthday is.
Meanwhile, your competitors are running Birthday Clubs, automated email campaigns, and catering funnels — while Troy Bar's website sends people to a static page from 2017.
The question isn't whether you need a new website. The question is: how much revenue have you already left on the table?
Side by Side
troybar.co.uk
Built 2017 · Static brochure site
New Troy Bar Platform
Built 2026 · Full business engine
What You're Actually Getting
Digital Menu
No browsable menu — customers have no way to see dishes online
Beautiful menu with photos, prices, dietary tags and category filters
Birthday Club
Does not exist
Automated 4-email birthday sequence — sends itself, forever
Email Marketing
No email capability whatsoever
Monthly newsletter + automated birthday emails on autopilot
Catering Revenue
Contact form only — no pricing, no calculator
Interactive calculator, instant quotes, event management system
Customer Data
Zero — no way to capture or contact customers
Every order and sign-up builds your database automatically
Business Dashboard
Nothing — no visibility of sales or performance
Live dashboard: orders, revenue, campaigns, catering all in one place
The Numbers
Conservative estimates based on typical performance for a bar and restaurant of Troy Bar's size and location.
Birthday Club (100 members × £45 avg spend)
£4,500
per birthday cycle
Birthday Club repeat bookings (increased visibility)
£8,400+
per year est.
Catering enquiries converted (12/year × £800)
£9,600
per year
Newsletter-driven repeat visits
Untracked uplift
on top of the above
Conservative additional annual revenue potential
£22,500+
From systems that run automatically — no extra staff, no extra effort.
See It Live
Everything you see here is live and functional right now — not a mockup, not a prototype.
Questions
"A bar with an incredible atmosphere, an iconic brand, and food that people genuinely talk about — and a website that doesn't reflect any of it. That's the gap we're closing."
Neil · Takeaway Rebellion · Building the new Troy Bar platform
Ready When You Are
The platform is built. The emails are written. The menu and catering system is live. All that's left is the conversation.
No obligation. No hard sell. Just a look at what Troy Bar could become.